leighannzerr@gmail.com

I’m Leigh Ann! Adventure-loving mom to one fierce, fiery daughter. Wife to my mountain-biking, workout-addicted high school sweetheart. Dog mom to many-a-foster-fail. Former French & English teacher, now writer of all the things. My passions include podcasts, especially those of the true-crime genre, red wine, olives by the jar-full, and travel. I once planned a multi-week trip for a group of six girls, from western France to the Greek Isles and back – pre-smartphone!! Honestly, looking back, I have no idea how I pulled that off. Where there’s a will … ? After decades of writing and teaching the “shoulds” of the English language, I’ve embraced the much more exciting world of conversational, approachable copy. The kind that speaks to real people, like real people speak. Don’t get me wrong, I love me some grammar. I can spot an error/typo/misusage a mile away. Sometimes, I just don’t care tho 🤷 Linguistics nerd through and through, I have a keen eye for grammatical errors and typos, yet a pragmatic and rebellious streak that tells me when to throw the rules out the window. People consume content at lightning speed these days. Scroll, skim, click, double tap. Ain’t no one got time for stuffy grammar rules. Screw the prepositions, let’s end all our sentences with emojis❗️💃😉

How to Get the Most Out of Your Email Welcome Sequence in 2021

First impressions are everything, right? At least that’s how the cliche goes. If you’ve been around the online business world for any length of time, it should come as no surprise that email marketing is EVERYTHING.   Well, not literally everything. But it can play a damn big role in your lead generation and overall …

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How to Repurpose Content: 27 Ways to Build Your Authority and Boost Your Sales With Repurposed Blog Content

Learn how to repurpose content, starting today People consume content in a TON of different ways. Some people love listening to podcasts while doing dishes. Other people prefer scrolling through social media while lounging in bed. Some like to skim email content while taking mini brain breaks at work.  The thing about content is that …

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